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<title>Coty&#x27;s Site</title>
<link>http://coty5sweeney.multiply.com/</link>
<description></description>
<pubDate>Thu, 5 Aug 2010 08:32:15 -0000</pubDate>
<lastBuildDate>Wed, 4 Aug 2010 06:03:13 -0000</lastBuildDate>

<item>
<title>Spend Less Time At Work and Make More Money With One Word</title>
<link>http://coty5sweeney.multiply.com/journal/item/6/Spend_Less_Time_At_Work_and_Make_More_Money_With_One_Word</link>
<description>What if I told you that with one word I could increase your profits while decreasing the amount of time you spend at work and lowering your stress? Sound too good to be true? Well it&#x27;s not - in fact it&#x27;s one of the easiest changes you can make, because it starts, and ends, with you! The word is....&#x3C;br /&#x3E;&#x3C;br /&#x3E;Productivity. Webster defines it as the quality or state of being productive, and further defines it as producing, especially in abundance. People who produce, who are productive, are people who get things done. They are &#x22;action&#x22; people, type A personalities, go-getters. There&#x27;s a thousand expressions and nicknames to describe them, but they all come back to one thing - these people are PRODUCTIVE.&#x3C;br /&#x3E;&#x3C;br /&#x3E;What&#x27;s that you say? You&#x27;re not one of &#x22;those&#x22; people? You just weren&#x27;t made that way?&#x3C;br /&#x3E;&#x3C;br /&#x3E;Hogwash.&#x3C;br /&#x3E;&#x3C;br /&#x3E;Everyone, and I do mean EVERYONE, is capable of being productive. The problem isn&#x27;t in how you were &#x22;made&#x22;, it&#x27;s not because you weren&#x27;t born that way, it&#x27;s because you fall victim to one (or more) of the 3...</description>
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<pubDate>Wed, 4 Aug 2010 06:03:13 -0000</pubDate>
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<item>
<title>Small Business and Recession - Can The Little Guy Survive?</title>
<link>http://coty5sweeney.multiply.com/journal/item/5/Small_Business_and_Recession_-_Can_The_Little_Guy_Survive</link>
<description>    Our country is mired in a deep recession right now, and as the news plays clip after clip of big businesses struggling and looking for bailouts, one can&#x27;t help but wonder - if the big businesses are failing, do entrepreneurs and small businesses stand a chance? The answer may surprise you...&#x3C;br&#x3E;&#x3C;br&#x3E;Owning a small business isn&#x27;t easy. Even when your country isn&#x27;t in a recession, research has shown that 62.8% of small business fail within the first few years. Tack on a recession and decreased consumer spending and I&#x27;m sure that number rises even more. But does the recession spell doom for all small businesses, or do they actually have a better chance of surviving than the corporate giants?&#x3C;br&#x3E;&#x3C;br&#x3E;The answer is really dependent on the small business owner, or the entrepreneur. If he or she continues to do business the same old way, marketing to the same people with the same advertising and the same products, then yes, small business is doomed. But the small business owner that can shift his marketing...</description>
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<pubDate>Mon, 2 Aug 2010 05:08:46 -0000</pubDate>
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<item>
<title>Part 4 of 5 Steps To Double Your Profits by December 31st, 2010</title>
<link>http://coty5sweeney.multiply.com/journal/item/4/Part_4_of_5_Steps_To_Double_Your_Profits_by_December_31st_2010</link>
<description>  For those who have been following along - you&#x27;ve made it! Today we discuss the last step on your way to doubling your profits by New Year&#x27;s Eve. This step is the most important step, so PAY ATTENTION, because if you don&#x27;t master this step you will not succeed in business.&#x3C;br&#x3E;&#x3C;br&#x3E;Step 5 - Do more work in less time&#x3C;br&#x3E;&#x3C;br&#x3E;Personal productivity is the cornerstone to an entrepreneur or a small business. It is imperative that you, the small business owner, know how to manage your time and use it effectively.&#x3C;br&#x3E;&#x3C;br&#x3E;Why?&#x3C;br&#x3E;&#x3C;br&#x3E;In small businesses, you usually find the owner working 20 hours a day, trying to keep his business running smoothly, or just running at all. He&#x27;s overworked, underpaid, and doesn&#x27;t get to spend any time with the people he loves. Sounds a lot like a regular job to me! &#x3C;br&#x3E;&#x3C;br&#x3E;Now I don&#x27;t know your reasons for becoming a small business owner but most entrepreneurs start their own business because they&#x27;re tired of working for someone else, or they want a job closer to home and family, or they want to bring ...</description>
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<pubDate>Sat, 31 Jul 2010 20:51:55 -0000</pubDate>
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<item>
<title>Part 3 - Step 4 of 5 to Double Your Profits By December 31st, 2010</title>
<link>http://coty5sweeney.multiply.com/journal/item/3/Part_3_-_Step_4_of_5_to_Double_Your_Profits_By_December_31st_2010</link>
<description>      If you&#x27;ve been keeping up with this series, you have already seen the power of these 5 steps and hopefully have already started implementing them in your business model. If you haven&#x27;t - get off your a** and get to work. Money doesn&#x27;t come to the lazy - it comes to those who act first and think later.&#x3C;br&#x3E;&#x3C;br&#x3E;Let&#x27;s go on to step 4...&#x3C;br&#x3E;&#x3C;br&#x3E;Step 4 - Convert more leads into buyers&#x3C;br&#x3E;&#x3C;br&#x3E;Back in Step 1 we talked about raising the price of your product and we discussed briefly about the concept of value and how important it was. Step 4 delves more into that concept. Specifically, we discussed the importance of making sure your product is EXACTLY what your customers are looking for, because the more a customer NEEDS your product, the less he cares about the price.&#x3C;br&#x3E;&#x3C;br&#x3E;So how do you make sure your customers NEED your product?&#x3C;br&#x3E;&#x3C;br&#x3E;Simple. Build your product around your customer&#x27;s needs. Find out what your customers need and then shape your product to fill those needs. If your product is missing something, add it. If it...</description>
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<pubDate>Sat, 31 Jul 2010 07:34:49 -0000</pubDate>
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<item>
<title>Part 2 of the Top 5 Ways To DOUBLE Your Profits By December 31st 2010  </title>
<link>http://coty5sweeney.multiply.com/journal/item/2/Part_2_of_the_Top_5_Ways_To_DOUBLE_Your_Profits_By_December_31st_2010_</link>
<description>Got a minute? If you do, I&#x27;d like to show you a guaranteed way that you can DOUBLE your profits by the end of 2010. This is advice you simply can&#x27;t afford to miss - that is, unless you&#x27;re already making more money than you know what to do with.&#x3C;br&#x3E;&#x3C;br&#x3E;Continuing on with our 5 steps:&#x3C;br&#x3E;&#x3C;br&#x3E;3. Bring in more customers&#x3C;br&#x3E;&#x3C;br&#x3E;Now this seems like an obvious &#x22;duh&#x22; but hold on a minute. When I say bring in new customers, where does your mind go? Does it go to the same &#x22;tried and true&#x22; techniques you always use to find new buyers? Or did you start thinking outside the box, thinking how could I get new customers in ways I haven&#x27;t tried before? The latter is what I&#x27;m talking about. Hardly any companies have ALL the lead generation methods nailed down - so there&#x27;s most likely room for improvement in your business.&#x3C;br&#x3E;&#x3C;br&#x3E;Here&#x27;s a few ways you can use to get new customers (and don&#x27;t say I can&#x27;t do that to any of these - your business depends on how often you say I can, not I can&#x27;t):&#x3C;br&#x3E;&#x3C;br&#x3E;a.) Telemarketing - Contrary to what you might...</description>
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<pubDate>Fri, 30 Jul 2010 05:28:05 -0000</pubDate>
</item>
<item>
<title>5 Ways To DOUBLE Your Profits By December 31st 2010</title>
<link>http://coty5sweeney.multiply.com/journal/item/1/5_Ways_To_DOUBLE_Your_Profits_By_December_31st_2010</link>
<description>   &#x3C;p&#x3E;    &#xA0;1. Increase your prices.&#x3C;br&#x3E;&#x3C;/p&#x3E;Nearly every marketer online and off makes this mistake. They price their products too low, thinking that if they charge more, they&#x27;ll make fewer sales and scare away their customers. Fact is, you can charge any price you want, as long as your VALUE exceeds your price.&#x3C;br&#x3E;&#x3C;p&#x3E;What do I mean?&#x3C;br&#x3E;&#x3C;/p&#x3E;&#x3C;p&#x3E;Customers don&#x27;t make a decision solely based on a product&#x27;s price, in fact it is probably second or third on the list. The first and foremost factor is VALUE. Does your product deliver more than they can get anywhere else? Does it solve their problem better than the other solutions available? Don&#x27;t worry about raising your price, just make your product impossible to live without.&#x3C;br&#x3E;&#x3C;/p&#x3E;&#x3C;p&#x3E;How do you make your product impossible to live without?&#x3C;br&#x3E;&#x3C;/p&#x3E;&#x3C;p&#x3E;Know what your customers need. If you know what your customers are looking for, you can shape your product so it fits their needs perfectly. Once you do that, it won&#x27;t matter what your competitors are charging, because your product will be more v...</description>
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<pubDate>Thu, 29 Jul 2010 07:17:05 -0000</pubDate>
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